ukraine ifo

Strategy and innovation in mobility

Course Code:
16Y1SO
Academic Degree:
bachelor
Study Programme:
Technology in Transportation and Telecommunications (B1041A040001)
semesterlanguagestudy field / specialization
1czech flagDOS Transportation Systems and Technology - B-DOS
1czech flagITS Intelligent Transport Systems - B-ITS
1czech flagLED Air Transport - B-LED
1czech flagLOG Logistics and Transport Processes Control - B-LOG
Form of Study:
full-time
Credits:
2
Number of Hours:
2 + 0 hours per week - in full-time study
Type of Course:
elective
Course Completion:
classified credit
Course Tutor:
 
roh  Lectures:
Ing. Radek Holý, Ph.D.
Supervising Department:
Department of Vehicle Technology (16116)
Keywords:
Innovation. Entrepreneurship. Strategy. Startups. Mobility.
Abstract:
Introduction to innovation, definition. Innovation strategy. Innovation life cycle and ecosystem, main sources and funding opportunities. Successful innovation project, KPIs, budget; co-financing, evaluation. Sprint method and its use. Innovative business model - main patterns and examples, design, strategy, processes and outlook (business plan and possibilities of use). Creating an innovation strategy. Customer and value map, design and testing.
Objectives:
The aim is to give students an overview of the types of innovations and their basic characteristics, especially in the areas of mobility and startups and the suitability of various innovations and projects within the given conditions. Students will get acquainted with their strategy, life cycle, financing, implementation, and startups principles.